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CMS Shopping? Why One Size Doesn’t Fit All: Repost
Originally published in Washington Business Journal Like it or not, your website’s content management system (CMS) plays a very prominent role in your ability to effectively communicate with your...
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3 questions to ask before writing a RFP: Repost
Originally published in Washington Business Journal The request for proposal process, or RFP, can be a love-hate relationship for many organizations. While it does level the playing field for vendors,...
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The Optimal Digital Agency Request for Proposal: Repost
Originally published on iMedia Connection In my time in the industry, I must confess I’ve read over a thousand digital agency, website design and development, and online marketing RFPs, and responded...
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Content Strategy for an International SEO Campaign: Repost
Originally published on Search Engine Watch A content strategy is important for any marketing effort. But developing a content strategy for international marketing efforts has some unique challenges....
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5 Unconventional Approaches to Customer Service: Repost
Originally published on iMedia Connection We all know how important customer service is to our organizations, and we can certainly share some examples of our own experiences doing a good (or bad) job....
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Mobile first; We are mobile
“Mobile first” really started as a web design/development methodology that took the consideration of mobile devices (smartphones and tablets) and the need to simplify display, content structure and...
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Data, Process, Relationships and Trust
We cannot focus on all things at all times. We’re humans, and as much as we can multitask (or believe we can), and as long as our attention spans might be, if we put effort in one area, we are...
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Reaching Millennials
Mention the word “millennial” to a group of communication professionals and you are likely to instigate a passionate conversation. That’s because Millennials are changing the game, influencing an...
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The Agile Web Now Available on Amazon and iTunes
I’m pleased to announce that my new eBook is available for purchase on Amazon and iTunes. “The Agile Web” is an exploration of the current standard of designing, maintaining and optimizing websites,...
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Grettir the Strong Now Available on iTunes
I’m excited to announce that my first illustrated book, “Grettir the Strong,” is now available as an eBook on iTunes and in limited print edition. The story is based on a chapter in the original...
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